Book Review: “You, Inc.” By Harry Beckwith, Christine Clifford Beckwith

You, Inc.: The Art of Selling YourselfYou, Inc.: The Art of Selling Yourself by Harry Beckwith
My rating: 5 of 5 stars

Frankly, I feel like this is a must-read for anyone starting and/or running their own business. It’s applicable to birth work, and not a lot of resources really are.

The chapters are short (some are only a sentence), easy to read and process, and have a high take-away value. I really appreciated the frank, succinct, and conversational tone of this book. It isn’t any longer than it needs to be, but it lacks nothing in the way of inspiration and information.

Since it was written recently, it also has some good applications for modern business owners.

Overall, I came away with some practical things I can start doing right now, today, to better my business. For a book that seems primarily inspirational and motivational, it has a lot of practical application! It’s not a “how-to” manual, by any means. It is, however, an excellent source of the right road to take in business. Not a map, exactly, since a map shows your destination. It’s more like a great set of road signs, easily understandable, and clearly written.

I checked this book out at the library on a recommendation, and I plan to buy it for my personal library. That’s how much it impressed me.

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